Geographic Market Analyses with PTV Map&Market

  • Identify market potential
  • Analyze purchasing power data
  • Conduct market segmentation
  • Ensure coverage and accessibility

  • PTV Map&Market enables you to conduct geographical market analyses and display customer data on digital maps to uncover patterns. View your customers, prospects and leads, recognize high-turnover territories and untapped sales opportunities at the glance of a map. Get valuable strategic market insights.

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  • View spatial connections with these functions

  • Screenshot of PTV Map&Market showing how to conduct market analyses based on demographic data

  • Market characteristics, demographics and purchasing power

    Easily view the market potential of a territory with customizable maps.

  • Screenshot of PTV Map&Market showing how to conduct market analyses based on competitor and customer data

  • Customer segmentation and competitive analysis

    Where are your customers with the highest turnover? Where are your competitors? View your customers, prospects and leads, while keeping tabs on your competitors.

  • Screenshot of PTV Map&Market showing how to display and compare market penetration of different states in the US

  • Market penetration and response analysis

    View and compare the market penetration of different regions. Evaluate the conversion rate of your marketing campaigns, and analyses socio-economic factors, as well as customer preferences.

  • Screenshot of PTV Map&Market showing how to conduct market analyses based on factors such as coverage and accsibility

  • Coverage and accessibility

    Find out wether locations and the area surrounding them fulfill certain criteria and recognise excess supply and shortages in all territories.

  • [Translate to US English:] ptv-mapmarket_goods-flows_350x233

  • View the flow of goods

    See how your flow of goods is organized and view options for optimization.

  • Do you have any questions?

    Don’t hesitate to contact us. We are happy to answer any questions you might have.

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